Nike and Gillette have been criticised for using "woke" advertising. But associating their brands with liberal causes can bring financial benefits | The Economist
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Conservative group slams Nike, Coke, and American Airlines over 'woke politics' A conservative group has launched a more than $1 million advertising campaign to "name and shame" companies and executives for putting "woke politics over consumer interests." Consumers' Research, a right-leaning consumer protection group, said the initial launch of its campaign will target Nike, Coca-Cola and American Airlines. The video ads will run nationally across cable TV and websites as well as in the local ma
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