A USC professor studying consumer behavior said these AI shopping assistants are a more complex chatbot that's personalized to reflect your shopping habits.

After USC: Madden signed with the Seattle Seahawks as an undrafted free agent following the 2016 NFL Draft. After spending ...

Effective Oct. 4, the Los Angeles-based University of Southern California and its health system, Keck Medicine of USC, will lay off 89 employees, according to WARN notices filed Aug. 4. Keck Medicine ...

The Oregon Ducks currently hold an elite group of commits in the 2026 recruiting class after Oregon coach Dan Lanning and the ...

Mount Carmel four-star linebacker Roman Igwebuike has cruised up the recruiting rankings this offseason with multiple ...

The Trojans’ backfield will certainly have plenty of eyes on it this fall. Three running backs are viewed as Doak Walker ...

What can chimpanzees teach us about ourselves? A lot, says Craig Stanford, who's spent three decades studying the lives of ...

The heat wave in Southern California is expected to continue after inland communities experienced record temperatures. The ...

But if Cajon is to achieve glory this season, it will depend on a defensive player. He is senior linebacker Taylor Johnson ...

The Oregonian/OregonLive has compiled a list of nominees for an Oregon State Beavers All-Quarter-Century football team made ...

A few months ago, I worked my final night as an OB/GYN on labor and delivery at USC Verdugo Hills Hospital in Glendale. I ...

Have the Utes found their next star running back? Here's why Wayshawn Parker is giving Utah fans a "1,500" reasons to believe ...