Marin Software Announces Date of Third Quarter 2024 Financial Results Conference Call ...

If you have static channel budgets, you're leaving conversions on the table. Dynamic spend allocation is the answer. Map unlimited campaigns from multiple publisher accounts to a Strategy with a ...

Meet Advisor, your new AI-powered teammate! Need help? Marin Advisor is the teammate you’ve been waiting for. Advisor is an expert in performance marketing, knows your accounts, and is available at ...

Welp, we all knew this was coming. According to Google, they’ve “found that people who engage with AI Overviews (AIOs) are more satisfied with their search results, and find ads appearing above and ...

Is your Media Mix correct? Find out how much revenue you're leaving on the table at your current spend with our free audit. Learn more Is your spend allocation correct? Find out how much revenue ...

Community-based digital spaces like Reddit offer great opportunities for advertisers to connect with their target audience. But to advertise successfully on these high-engagement platforms, you must ...

Firstly, let me say to any of my dear readers who were impacted by Hurricane Helene: my heart goes out to you. For those who want to help, there are tons of different ways to donate and provide ...

Our PPC Doctors are at it again, answering your toughest paid media marketing Q's. Got a question for the docs? Share it here. First up, let's make sure your privacy policy is covering all the bases.

It’s our favorite day of the week again. Nothing quells my cynicism like a Friday night dinner with my besties, and I’ve got one planned this very evening. I encourage you all to do the same. But the ...

Running ads across Google, Bing, Amazon, and social media is necessary for online vendors and sellers. So why is analyzing the performance of those ads so complicated? Data fragmentation and ...