News publishers should understand the emerging AI content infrastructure of CoMP, RSL, and SPUR — and now is the time to ...

At the recent Cannes Lions Festival of Advertising, the platforms took centre stage, replacing — both physically and ...

ACM transformed its Explore travel brand from a standalone destination into a network‑native product that lives across more ...

When Dainik Jagran wanted to build a greater connection with audiences and provide greater value to advertisers, it ...

Grupo RBS redefined how social journalism is organised within the newsroom, making it part of the dedicated editorial ...

The International News Media Association (INMA) today released “ How News Brands Answer: Why Should I Trust You?,” a new report examining how news publishers must rethink brand strategy as artificial ...

Total access to all INMA reports on just-in-time topics, trends, and case studies ...

Paula Penfold is investigations and special projects journalist for Stuff Limited in Auckland, New Zealand. She can be reached at [email protected].

Gemma Jones is editor at The Advertiser in Adelaide, Australia. She can be reached at [email protected].

Today's environment presents steep challenges for newspaper and magazines looking to grow their audiences. Never before have consumers had so many media choices available to them. Yet publishers are ...

Arvind Kalia is national head at Rajasthan Patrika, based in Jaipur, India. He can be reached at [email protected].

INMA this week launched a mobile app version of “Ask INMA,” its AI-powered answer engine, making more than a decade of the association’s research, case studies, best practices, and member insights ...