Quantum Metric has released its latest industry report, The Mobile Benchmarks Report, offering a data-driven look into the ...

At HilltopAds, one of the top advertising networks since 2013, bloggers and influencers can monetize traffic from any social ...

The countdown is on for App Promotion Summit London, taking place at The Brewery on April 24th, 2025. This is your last ...

With the cost per install (CPI) for traditional user acquisition exceeding $30, more than half of the top 100 global mobile game publishers have embraced playable ads as a core strategy. This ...

The mobile industry thrives on innovation, and behind that innovation are the talented people driving it forward. Yet, despite growing diversity, women in ...

Chris has a diverse background in various ad sales roles across multiple companies. He is currently serving as the SVP of Mobile Performance at Creative Clicks, a role he has held since November 2022.

If increasing paywall conversion rates is on your mind, this article might be worth your time. I’ll walk you through what we did and what we learned. I’ve outlined the factors behind the results, ...

Mobile advertising company Liftoff is bringing together inspirational women from across the mobile industry to share their stories. In this series, we’ll explore their achievements, the challenges ...