The need for B2B marketing leaders to understand and consider the geopolitical context was also discussed at the Propolis ...

Explore the top B2B campaigns of 2024 in our Winners Report. Get insights, strategies, and inspiration from 28 award ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

Propolis members can benefit from discounted rates to our training courses, as well as access to our bespoke advisory services and events. Discover what Propolis can offer you. Effective storytelling ...

There are many reasons that self-reported attribution e.g. asking where did you hear about us, is making a comeback. Firstly, qualitative data overlaid with digital attribution enables you to see so ...

Finding the right agency partner for your business could be the difference between a good 2025 and a great one. The growth of your business may ultimately depend on the health of your agency ...