Investing in apps also reduces dependency on Google and Meta, creating new avenues for growth while lowering costs and risk ...

Bayer is working with custom algorithm firm Chalice AI and data partner Snowflake to create audiences for targeting ads.

Tumblr-core’s raw, emotional aesthetic is giving brands a powerful way to connect with Gen Z by rejecting polished content in ...

AI is reshaping entry-level marketing roles. Learn how agencies and educators are updating training and what talent needs to succeed in today’s market.

Bayer is working with custom algorithm firm Chalice AI and data partner Snowflake to create audiences for targeting ads.

Bayer is working with custom algorithm firm Chalice AI and data partner Snowflake to create audiences for targeting ads.

Inside Bayer’s ad tech and data strategy to find new customers and prepare for agentic AI Bayer is working with custom algorithm firm Chalice AI and data partner Snowflake to create audiences for ...

Google’s sell-side programmatic platform at the heart of its antitrust case just made some upgrades, including direct buying and AI publisher tools.

University of Colorado Boulder is introducing a new Master's and portfolio program that promises to better train junior ...

Retired QB Eli Manning must choose which family members get access to the Times in Zulu Alpha Kilo’s campaign.

University of Colorado Boulder is introducing a new Master's and portfolio program that promises to better train junior employees because agencies and marketers are falling short.

University of Colorado Boulder is introducing a new Master's and portfolio program that promises to better train junior employees because agencies and marketers are falling short.