Ford will retool its Louisville Assembly plant beginning later this year to produce vehicles from a new Universal EV Platform starting with a midsize truck for $30,000

Ford Motor Company announced this morning that it is making a $5 billion bet on its electric vehicle future. The payout is a $30,000 midsize electric pickup truck arriving as soon as 2027. The investment involves overhauling its Kentucky and Michigan assembly and battery plants,

Ford announced that it will retool its Louisville Assembly plant in Kentucky to focus on electric trucks. Their goal: To bring down prices for US buyers and compete with Chinese EV makers on the global market.