iPhone outgrew Steve Jobs’ product strategy, and more change is coming

Apple has outgrown Steve Jobs’ classic 2x2 product matrix with the iPhone, and we’re starting to see some true growing pains.

Apple and Issey Miyake Unite for the iPhone Pocket—“It’s a Moment of Connecting the Dots”

This month, Apple releases a collaboration with Issey Miyake, marking the tech brand ’s first union with a fashion house ...

Original Mac calculator design came from letting Steve Jobs play with menus for 10 minutes

The longevity of Jobs’ 10-minute design session suggests the approach worked. The calculator survived nearly two decades of ...

Meet iPod Socks: The product launched by Steve Jobs and ‘inspired’ the iPhone Pocket

Apple’s new iPhone Pocket accessory revives the idea first seen in the multi-coloured iPod Socks launched in 2004, linking a ...

The Day Steve Jobs Created the Original Mac Calculator Design in 10 Minutes

And why letting people come up with their own ideas, and actually try those ideas, is almost always the best approach.

Apple dropped a new iPhone accessory. The internet can’t decide if it’s whimsical or a ‘piece of cloth’

Apple just dropped a new limited-edition, possibly useless, but definitely expensive wearable iPhone accessory: the iPhone ...

Apple Leadership Shift? Tim Cook Likely To Step Down As CEO In 2026 With John Ternus As Front-Runner: Report

Apple CEO Tim Cook, who recently turned 65, took over the role in 2011 following the passing of Apple co-founder Steve Jobs, ...

Apple’s Tim Cook on Lessons From Steve Jobs, His Morning Routine and More

Apple CEO Tim Cook sits down for The Job Interview with WSJ. Magazine to discuss working with Steve Jobs, his first job as a paperboy and his first days working at IBM.
Cult of Mac

Today in Apple history: Steve Jobs begins his path back to the top

July 8, 1997: Steve Jobs begins his path to becoming chief executive officer of Apple, after former CEO Gil Amelio departs the company following a massive quarterly loss. Also leaving Apple is ...