About MYTSV.COM MYTSV.COM is a next-generation online business directory and investigative research platform. Founded by Eugene Kolkevich, the site combines authentic video storytelling with expert ...

To adults it is noise. To Gen Alpha, it is culture, connection, and a language of belonging.

Opinion: Columnist Ellen Yang writes that legal departments have started developing annual objectives, like their ...

It's random noise to adults but social shorthand for Gen Alpha. Before blaming them, the author argues, look at the culture ...

Bruno Mars performed in Roblox's Steal A Brainrot for 12.7M players. This is what music marketing looks like when Gen Alpha ...

With their desire for individualists, Gen Zs favor more colorful palettes than their predecessors. Brands should take note.

In the original lyrics and scat-singing break of Dom Dom Yes Yes, of course, “skibidi” is just a nonsense syllable-filler—or ...

Likewise, the number of Gen Z moviegoers who visit theaters at least six times a year rose from 31 percent in 2024 to 41 ...

Short-form video is dominant on social media, and so many of us are constantly scrolling as our algorithm feeds us entertaining clips. So is it causing “brain rot?” This internet slang term has been ...

A few months ago, I was scrolling through TikTok when I came across a video that stopped me in my tracks. It starred an animated frog, dressed in a wizard hat, robe, and pink nail polish, superimposed ...

Keeping up with today’s children can feel like decoding a new language. From social media trends to school hallways, Gen Alpha pre-teens and Gen Z teens ...

Los Angeles — John Campbell is a senior vice president at Walt Disney Co. who oversees streaming ad sales. He also coaches his second-grade daughter's basketball team and recently asked her teammates ...