Ravikant Banka is the Founder & CEO of Eggfirst, an award winning, specialist rural advertising agency crafting national rural brands via mainstream advertising and digital marketing.

Built by the founders of Ketto, MetaGO is tackling one of India's fastest-growing healthcare challenges: obesity and ...

The refreshed identity will be rolled out across all customer and stakeholder touchpoints, including project sites, marketing ...

The new Indian consumer is harder to impress and quicker to move on. Brands now have to balance aspiration with credibility ...

Century Real Estate’s Vikas Nair reveals how high salaries and post-pandemic lifestyle shifts drive Bangalore’s young techies ...

The Veeba founder believes consumers are getting smarter, labels are getting scrutiny, and food brands can no longer rely on ...

New generation, new buzzwords—but is the consumer truly evolving, or is marketing simply recycling the same insights and ...

Advertising and marketing veteran Jishnu Sen, former president and CEO of Grey India, passed away in the early hours of Sunday morning, marking the end of a career that spanned advertising, marketing, ...

The campaign featuring Arjun Kapoor and Anshula Kapoor introduces KFC's Buy One Get One bucket offer, available every Friday ...

The former Essence, Omnicom Media Group and Mindshare executive joins the founding leadership team to strengthen the ...

The partnership will see BTG retain its founders, team and creative independence while gaining access to capital and ...

The long-time Golin creative leader has been appointed head of creative, Asia Pacific, overseeing creative across ...