COURT: Harvey Norman and Latitude advertising misled consumers
ASIC alleged in the proceedings that Latitude and Harvey Norman contravened the ASIC Act by pursuing a national advertising ...
WAMA and ACA present a DEI pop-up event
The Western Australian Marketing Association (WAMA) and Advertising Council Australia (ACA) will host ' Moving Forward, ...
oOh!media extends Perth reach
oOh!media has launched a large-format, double-sided billboard along Ocean Reef Road in the northern Perth suburb of Wangara ...
AKQA CEO resigns
AKQA Group CEO Ajaz Ahmed has resigned 30 years after founding the WPP-owned agency. In the interim, AKQA will be led ...
Publicis lifts full year forecast after ‘strong’ September quarter
Publicis Groupe upgraded its full year growth guidance to 5.5%, up from 5%, after a “strong” September quarter with active ...
Foxtel’s OzTAM divorce and the ‘messy’ business of media measurement
OzTAM last month confirmed that Foxtel would no longer be reported in datasets, including VOZ for Total TV and VPM (video ...
Media agencies on Foxtel’s ‘bold and unique’ Upfront
“Foxtel’s decision to part ways with OzTam will certainly pose challenges for media planners, as it creates a blind spot in measuring Foxtel’s incremental reach on FTA campaigns. However, tapping into ...