Virtual reality was supposed to transform entertainment. At least, that was the expectation roughly a decade ago with the arrival of the Oculus Rift, the first virtual reality (VR) headset that many ...

How a British start-up popularized virtual reality and failed due to technology, home consoles and the zeitgeist.

AR and VR are at the forefront of building immersive virtual worlds that blur the line between physical and digital reality .

Because of this, the Meta Quest 4 is now rumored to arrive in 2027. Meta appears to be shifting focus for its upcoming VR ...

Mixed reality is still suspected of being a gimmick. Although most games of this type show the real environment, they hardly use it in a meaningful way. Instead of a genuine fusion of game and reality ...

The tech firm, which has been influential in the augmented reality sphere for over a decade, recently introduced the Rokid AR Spatial, a lightweight, high-functioning pair of Spatial Computing glasses ...

The evolution of augmented reality in branding reflects broader changes in consumer behaviour and expectations. Today's ...

People don't only access digital content on websites and applications any longer. With AI-driven interfaces, voice-responsive digital assistants, wearables, smart televisions, augmented ...

What is the Xreal Air 2 Pro?On its website, Xreal describes its AR glasses as "One screen to replace them all." The promise ...

AR glasses are here to stay, and they’re getting good. The main use? Consuming content. Apple’s Vision Pro does the best job at adding virtual elements to reality, but it’s a full-blown headset. My ...

Can the nostalgic brand succeed in an increasingly crowded AI race while promising a more ethical path forward?

This master list of long-distance date ideas can help keep the bond between you and your partner strong, even when you can't ...