OpenX Technologies, Inc., one of the world's leading omnichannel supply-side platforms, today announced the promotion of three leaders across strategy, marketplace quality, and product. These ...
Mark Halliday, Director of Programmatic, JCDecaux UK, joins us to discuss how programmatic digital out of home is helping digital marketers to solve effectiveness challenges in omnichannel campaigns.
In the evolving landscape of healthcare professional (HCP) engagement, face-to-face interactions remain a cornerstone. They ...
Jason Goldberg explains how programmatic media and omnichannel strategies help dealers engage today’s car buyers and drive ...
The out-of-home channel has a reputation for being behind the digital times. That reputation often means advertisers treat OOH as a separate channel that’s the domain of specialists, rather than as ...
Its AI-powered unified brand awareness and omnichannel programmatic engagement platform Mobavenue Media (MMPL), a wholly owned subsidiary of Mobavenue AI Tech (Formerly known as Lucent Industries), ...
Harshit Jain, MD, is Founder & Global CEO of Doceree, a leading global healthcare marketing platform for programmatic messaging to HCPs. These are exciting times for the pharmaceutical and life ...
Mastering omnichannel strategies has required marketers to grasp that golden ring, but many marketing departments — search, social and programmatic — were not designed that way from the start, which ...