Luxury brands are typically considered recession-resistant. Yet recent store closures suggest that luxury is not always ...
Psychology says people who are extremely brand conscious aren't always motivated by status or showing off. Psychology ...
The new Indian consumer is harder to impress and quicker to move on. Brands now have to balance aspiration with credibility ...
Narasu's Coffee marks 100 years of brewing excellence. Discover how the iconic Indian coffee brand has preserved its legacy ...
New generation, new buzzwords—but is the consumer truly evolving, or is marketing simply recycling the same insights and ...
The Punch on MSN
NiMRA advocates consumer intelligence for business growth
Policymakers and business leaders have been urged to deepen investment in consumer and social intelligence to remain ...
Discover how the 2026 FIFA World Cup mirrors financial markets—dynamic ticket pricing, herd behavior, GDP impact, and ...
Consumers use virtual try-on, frame filters, reviews and lens add-ons to buy prescription eyewear online with more choice and ...
NIQ Global Intelligence (NYSE:NIQ) is one of the best new tech stocks to buy according to analysts. On July 1, NIQ completed ...
Manufacturers have traditionally relied on sales figures to understand where they stand with consumers, but by the time those ...
Today’s financial mood is shaped by cautious optimism, with investors weighing recent economic data against longer-term ...
Discover how Indian D2C brands are evolving with a focus on culture, capital, and consumer obsession. Insights from industry ...
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