Samsung has officially announced its next-generation Galaxy phones: The S25 series. Sitting at the top of that lineup is the company's most premium model of Android smartphone, the Galaxy S25 Ultra. If you already own the previous generation,

All three phones have the same prices as last year's Galaxy S24 family, but they've all seen changes: The standard $800 S25 has all the new AI tricks and upgrades, the $1,000 S25 Plus builds on that with more storage and battery in a larger-format handset and finally the most premium (and most expensive) $1,

In the case of the trade-in rebate, you could potentially pick up the S24 Ultra for just $350 if the device you hand over is valued highly enough to hit the max rebate. For the non-trade-in deal, you get a Galaxy S24 Ultra for just $799 upfront - which is lower than last year's Black Friday deal, for the record.