Explore data driven marketing strategies that analyze viewer habits of Emmy-nominated titles from the latest eligibility ...

FIFA World Cup 2026™ and Peacock’s ‘Love Island USA’ Power NBCU-Versant to No. 2 in Nielsen’s Media Distributor Gauge with ...

Discover how the AI product roadmap with sports aims to tackle deployment challenges and improve media operations.

Explore CTV Ad Intel Italy and discover how Nielsen enhances ad insights for effective campaign planning across platforms.

Explore the new CTV ad spend data in France as Nielsen enhances its Ad Intel product with deeper insights and analytics.

Another season of college football is underway, following a record-breaking year where viewers consumed more than 179 billion minutes across Nielsen-rated networks—a 9% increase year-over-year.

New York, NY – March 19, 2025 – Nielsen, a global leader in audience measurement, data, and analytics, has today released its 2025 global media planning report. With the media landscape now so ...

Do you have the full picture of how your — and your competitors’ — advertising is performing around the world? According to Nielsen’s 2024 Annual Marketing Report, 72% of global marketers expect their ...

The digital space is a dynamic area for Black audiences, who are increasingly engaging across a multitude of platforms. Streaming services and social media headline how the community consumes content.

As the Nielsen 2016 Year-End report shows, music consumption (in terms of album sales, digital tracks and streaming volume) is up, thanks in large part to increases in streaming. On-demand audio ...