Adidas always said that “impossible is nothing”. They may have ditched the slogan but at the 2026 London Marathon, the ...

Both VCCP and Joint have launched new campaigns that join a growing number of ads choosing to veer away from the purposeful ...

This is timely: at the same time as WPP CEO has revealed a predicted tough Q1 (but with lots of optimistic noises) WPP ...

General Motors has abandoned its agency of record system, mainly focussed on Interpublic agency Commonwealth/McCann and appointed a raft of smaller shops and independents and including Stagwell’s ...

Much chatter among those largely opposed to the dominance of the tech giants that such companies are now bigger, richer and ...

There's hardly a shortage of newbie agencies, some of them claiming to harness that destroyer of worlds AI. Jamie Bolding and ...

Pepsi has gone all-singing and dancing, positively Nike 'Write The Future' mode for the coming World Cup with long-serving ...

The nostalgia industry has got way too serious lately, so it’s good to see that Waitrose is having some fun with it as part ...

For anyone who takes the free, ad-funded option on streaming services, the constant, unskippable, highly interruptive brand messages can seem like torture. It’s as if advertising is nothing more than ...