The Elon Musk-owned electric car brand is shifting focus to self-driving vehicles, AI and robotics as automotive sales fall.

Marks & Spencer is the UK’s strongest brand for a fourth consecutive year, according to YouGov data, with WhatsApp topping ...

Marketing leaders explain how investing in brand will be key to navigating economic challenges in the latest episode of The ...

Bloom & Wild is leaning on emotional resonance with a new campaign aimed at driving profitable growth, as the brand backs its ...

Former Simplyhealth chief customer officer Claudia Nicholls will succeed Philip Almond as executive director of marketing.

The broadcaster’s AI-powered service aims to cut the cost and complexity of TV ad creation for small- and medium-sized ...

Three female B2B marketing leaders discuss the lessons they have learnt about effective leadership on their way to the ...

The Louis Vuitton owner credits its “solid” performance in the face of “continuing geopolitical crises”, noting reasons for ...

The technology giant reportedly plans to introduce paid subscriptions offering exclusive features and expanded AI ...

The FMCG giant plans to ramp up marketing spend and innovation in Q1, after claiming to have “rewired” the organisation for ...

The brand says it is pivoting away from discounts and taking a “much more targeted” approach to advertising, as the ...

Focusing on loyalty members at the expense of infrequent customers is “never healthy” in a business, says Starbucks CEO Brian ...