The broadcaster says a nationwide review of its audio business found declining audience and revenue trends, prompting changes ...
The assignment would move the brand from WPP's EssenceMediacom to PHD, adding another major client to the network following ...
The new platform is rejecting surveillance advertising while pitching brands on privacy, verified users and healthier online ...
The telecom and media company has agreed to acquire Kilmer Sports' remaining 25% stake in Maple Leaf Sports & Entertainment.
The toy brand becomes the WNBA team’s official toy partner, with paid, owned and earned support tied to in-arena activations, ...
The Geloso Group brand used mobile OOH and free rides home to bring its "Le party responsable" message to Montreal's Old Port ...
With betting messages dominating World Cup broadcasts, Paulo Salomão says operators need to shift from ...
The Media Grand Prix winner decided to change up its playbook by giving fans the chance to make their own Super Bowl ad.
The QSR remained Canada’s most active radio advertiser, while grocery stores and supermarkets overtook QSRs as the top ...
Statements Media has expanded its out-of-home footprint in Toronto's PATH, adding 32 static and digital advertising units across high-traffic pedestrian corridors in the city's Financial District.
Rod Schween is retiring as president of Pattison Media after 14 years in the role, with Paul Kaye (pictured) set to join the company as incoming president on Aug.
The Rogers partnership will develop new Canadian originals with viewer casting and brand integration opportunities.