Who still uses yellow pages? San Francisco has even banned delivery without permission, assuming no one wants them. But a yellow pages industry group has a new survey saying that yellow pages are more ...

The success of Overture and Google's paid listing programs has many industry experts speculating about the future survival of printed yellow page telephone directories. The success of Overture and ...

After months of deliberation the Yellow Pages Association has changed its name and brand identity to the “Local Search Association.” The name change reflects the transformation of yellow pages ...

Once upon a time, every business wanted a Yellow Pages listing. The Yellow Pages were the primary way that consumers had to find a business. Today, the internet has changed all that, with Google, Yelp ...

In the U.S. there are an estimated 10 million small businesses yet only 250,000 are currently participating in paid search. The question at hand is why so few and is there a way for search providers ...