It’s common sense: When it’s hot outside, don’t put on a dark shirt—wear white instead. A team of researchers at Purdue University has put this common knowledge to work to figure out ways to cool ...

Breakthroughs, discoveries, and DIY tips sent six days a week. Terms of Service and Privacy Policy. On a hot summer day, the temperature of a dark roof or sidewalk ...

The materials we coat our buildings with can have a big influence on their ability to reflect heat from the Sun and overall energy efficiency. Engineers at Purdue University have been at the cutting ...

Just like a tennis player might don a white shirt instead of a black one on warm summer's day, researchers see great potential in dressing buildings in reflective white paints to keep them cool. A ...

With emissions regulations getting stricter and stricter, car companies are constantly looking for new ways to reduce those dirty emissions and make cars better for the environment. One such way to do ...

If you’ve ever redone a room in your house and gone to the hardware store to pick out some fresh paint, you know that there’s a lot of different shades of white on the market. Turns out, there’s a new ...

WEST LAFAYETTE — When Purdue professor Xiulin Ruan unveiled the “world’s whitest paint” in 2021, it was heralded nationwide as being history’s next most important invention. Guinness declared it the ...

A team of scientists have created a white paint that’s so white, they say, that it reflects 95.5 percent of sunlight that reaches its surface. Essentially, it’s the exact opposite of Vantablack, the ...