A new Vaseline ad campaign in India urging men to whiten their faces has sparked international controversy, with critics of the ads contending that Vaseline — a subsidiary of the Dutch-Anglo ...

Experts weigh in on where the brand goes from here. Who said brands can’t make an impact on Twitter anymore? Vaseline went viral on the platform this week, despite much of the social media chatter ...

A guide to making the most visible commercials of the year—here are the ins and outs of production and cracking the creative brief of a Big Game spot. TikTok struck a defiant tone at an intimate ...