MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, today released the findings of a new Holiday Shopping study that found ...
NEW YORK—Kantar has released a new study showing the U.S. streaming market has hit a saturation point, with the household penetration rate stagnating and at near universal levels. Streaming services ...
There is an opportunity for growth in APAC region but in North America homes the installed base of streaming devices will fall between now and 2028 according to S&P Global Market Intelligence When you ...
Magnite, the independent sell-side advertising company, has unveiled the results of its latest study, Why Streaming TV Is a Must-Buy, which highlights how UK audiences engage with streaming TV and the ...
UCLA’s latest Hollywood Diversity Report argues total minutes viewed does not fully capture the total market for original streaming series, or fully help win over new subscribers. By Etan Vlessing ...
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