A flawless demo nearly fell apart behind the curtain. From a fragile prototype to a meticulously choreographed “golden path,” here’s how Apple turned a risky ...

The Apple iPhone is among the most popular consumer electronics products to ever exist. Its introduction at Macworld 2007 is widely regarded as a watershed moment in the history of smartphones, and ...

Today marks the 12th death anniversary of Steve Jobs, a visionary who not only co-founded Apple Inc. but also revolutionized the smartphone industry. Before the advent of the iPhone in 2007, ...

Apple has outgrown Steve Jobs’ classic 2x2 product matrix with the iPhone, and we’re starting to see some true growing pains.

September 9, 2009: Apple CEO Steve Jobs makes his public return to the company after successful liver-transplant surgery. Appearing onstage at Apple’s fall event, Jobs receives a standing ovation that ...