Mazda has a signature red paint that you can see coming from a mile away. Here's how that paint was developed, and why, and ...

Mazda’s Soul Red Crystal paint has become a sensation not just for its vibrant hue, but also for its unique optical properties. This signature red, featured on models like the MX-5 Miata and CX-5, ...

There are certain truths in the automotive world. A Porsche 911 has its engine in the rear, old Land Cruisers have worse aero than bread, and Mazda's Soul Red Crystal paint will make you look twice.

We have all had that moment when we saw a new Mazda and whether we liked the model or not, we were in awe of its breathtaking red color. Since we tend to form an emotional bond with our cars, one ...

I’ve long considered Mazda’s Soul Red Crystal paint one of the finest paint options offered by any car manufacturer. It perfectly complements the brand’s current range of models and their Kodo design ...

Mazda has created a new color, dubbed Rhodium White, created using a unique painting technology, which is called Takuminuri. This new body color joins Soul Red Crystal and Machine Gray Premium as the ...