Product promotion is a fundamental component of a business marketing plan. Consider the sales venue and the demographic when choosing which type of promotional product strategy will be most effective.

Sales promotions have the specific purpose of driving short-term sales of products or services. Because they are highly effective in triggering short-term sales, they play a vital role in most ...

Sales promotion is one level or type of marketing aimed either at the consumer or at the distribution channel (in the form of sales-incentives). It is used to introduce new product, clear out ...

You won't want to dawdle. The sale cuts the price of Xbox One accessories and games but is good only Friday and Saturday. Lance Whitney is a freelance technology writer and trainer and a former IT ...

Leading smartphone brand Infinix Nigeria has once again proven its commitment to Nigerians, as over 15 winners emerge from the summer sales promo across Nigeria. The summer sales promo, which ran from ...