Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Whatever type of marketing you do, I’m sure you know all about funnels. You almost certainly ...

What Is A SaaS Sales Funnel? In the world of sales and marketing, sales funnels remain an essential tool as they capture a buyer’s journey in its entirety, from the initial awareness of a problem to ...

To boost your business revenue, you need to enhance the lifetime value of your customers. This involves knowing and predicting what they need. As Steve Jobs said, “Get closer than ever to your ...

A functional content marketing strategy is built to address more specific business needs. Here's how various types of content fit into an SaaS lead funnel. The great thing about content marketing is ...

Among SaaS companies, there’s a common misconception about how and where to generate leads in order to feed your sales funnel. There are many ways to generate leads, but relatively few bring in ...

“Captora's Top of Funnel Platform has been strategic for Acquia. Captora's Paid Search application has changed the way we think about our search campaigns. Using Captora has improved landing page ...

New GoHighLevel deep dive examines pricing, features, AI Employee, and SaaS options alongside top competitors. TX, UNITED STATES, September 17, 2025 /EINPresswire / -- A comprehensive GoHighLevel ...

Many SaaS and Internet service companies offer free trials or freemium services. Accordingly, in the product database, there are users in various stages: trial, freemium, and paid. What happens, more ...

In the 1981 classic movie Indiana Jones and the Raiders of the Lost Ark, the search is on for the Ark of the Covenant. The protagonist, Indiana, played by Harrison Ford, has uncovered a set of ...

Which terms come to mind when you think about SaaS? “Solutions,” “cutting-edge,” “scalable” and “innovative” are just a sample of the overused jargon lurking around every corner of the techverse, with ...