By Greg Barnett, MBA – For decades, the conventional economic narrative held that rising gasoline prices act as a direct tax on consumers, reducing discretionary spending and slowing economic growth.

NIQ (NYSE: NIQ), a global leader in consumer intelligence, today announced the launch of Survey Groups in NIQ Discover, a new capability that enables brands and retailers to understand not just what ...

In 2020, the pandemic wreaked havoc on businesses. Many companies were forced to shutter their doors, while others had to adapt to survive. Since the world reopened, companies have been trying to ...

Slowing population growth and changing workplace attitudes are forcing businesses to rethink traditional consumption-driven ...

As we enter the second half of this decade, consumer behavior continues to shift rapidly. There are many factors at play from rising consumer costs to higher digital engagement to an increased demand ...

With 88 percent of members checking the app before buying new, Vinted's 2025 impact report reveals a historic shift in ...

This study investigates the combined influence of consumer ethnocentrism (CE), digital brand engagement (DBE), and perceived sustainability orientation (PSO) on brand lo ...