WHAT YOU NEED TO KNOW: TaylorMade rolls out the new SpeedSoft golf ball, a two-piece design that features the company’s first foray into sub-50, low-compression technology. Almost as intriguing as its ...

Editors note: Founded in 1931 by Shojiro Ishibashi, Bridgestone has always been guided by the founders philosophy Serve Society with Superior Quality. Over the years, the pursuit of superior quality ...

Pull back the cover on any golf ball and you’re guaranteed to find several different components — the most prominent of which is the core. Known as the engine, the core determines how the golf ball is ...

What you need to know: The latest iteration of Bridgestone's e12 family of golf balls consists of three models: HiLaunch, Straight and Speed. The designs are targeted at three specific types of ...

There was once a time when a golf ball was just a golf ball. It didn’t matter which one you used as they were more or less the same. Now that could not be further from the truth. Golf ball ...

What is the Best Golf Ball for You? Improving your golf game involves more than just perfecting your swing or investing in high-end clubs. One critical aspect that often goes unnoticed is finding the ...