A logo is just the small graphic that accompanies company branding. It’s simple. Doesn’t require much. All it needs to do is identify the company it represents and be easy to stick on advertising, ...

Some of the simplest logos in the world, such as the McDonald's arched "M" or the old "MTV" lettering, are also the most successful and recognizable. When you don't need anything too intricate or ...

To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative industries. In the article that follows, I'll share 7 hot trends that are likely to ...

A wealth of AI tools are emerging to assist in creating brand identities, video content, and more. Among these innovative tools, Looka AI stands out as a powerful solution for logo creation and ...

Want to know how to make a logo? Our easy step-by-step guide explores why you need a good logo, and how to create one that honors your brand and engages your target market. You don’t need to be a ...

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

The oldest registered trademark in the United States dates back to 1870, when it was filed by paint manufacturer Averill. Against the backdrop of Chicago, an eagle is depicted holding a paintbrush in ...