LEGO SMART Play is HERE. And that means that your LEGO sets are evolving into even more awesome versions of themselves. LEGO SMART Play will soon allow your builds to interact with you as you play ...

K-2SO comes in eight well-organized bags; no less than three years ago, LEGO was still inconsistent when it came to bagging its pieces. Bag #1 might come in a single bag labeled '1,' whereas Bag #2 ...

LEGO is kicking off 2026 with one of its biggest January 1st release days ever, bringing a fresh wave of new sets across themes like Botanicals, Art, Technic, Star Wars, Creator 3-in-1, and more. LEGO ...

In our latest Behind the Hype series, we trace how a modest licensing deal between LEGO Group and Lucasfilm evolved into a full-blown cultural phenomenon. What began as a handful of toy sets ...

A new year brings with it plenty of traditions, but one of the most threatening to our wallets each passing year is that, after months of relative peace and quiet, Lego just decides to put out tons of ...