While Beyonce remained noticeably absent from Super Bowl 2025, Jay-Z and their kids, Blue Ivy and Rumi Carter, fashionably lined up on the sidelines. Only a week ago, Jay-Z attended the Grammys with their eldest daughter,

This is the second year in a row that the "Empire State of Mind" rapper has brought his two daughters to the Super Bowl

Blue Ivy’s shoes were a pair of white Amiri low-top Skel sneakers. They feature a print of skeleton bones. For her red carpet appearances with her mother, Blue Ivy is often styled by Shiona Turini. Rumi Carter wore a black and white Amiri varsity jacket,

The Super Bowl appearance offered a glimpse into the Carter family’s approach to public life. Jay-Z’s presence with both Blue Ivy and seven-year-old Rumi demonstrated the family’s commitment to sharing meaningful experiences while maintaining appropriate boundaries for their children in the public eye.

Taylor Swift, Jay-Z and daughters Rumi and Blue Ivy Carter, Lady Gaga, Anne Hathaway, Kevin Costner and other celebrities attended Super Bowl LIX Sunday.