Forbes contributors publish independent expert analyses and insights. Scott Kramer covers golf and luxury technology. In 2026, golf ball technology has reached a new peak. With major manufacturers ...

Golf Digest senior writer Alex Myers is on a one-year mission to see how good he can get at golf through daily training, practice and playing. Read more from his “Late Scratch?” series here. Watch ...

We’ve all been there, standing in the golf ball aisle at your local golf shop, trying our best to navigate between marketing lingo, clever packaging and of course, cost. It can be rather intimidating, ...

What golf ball did you use in your last fitting? It better be the golf ball you’re playing most often. On this week’s episode of GOLF’s Fully Equipped, Bryan LaRoche, owner of Fleming Island, FL’s ...