As luxury brands continue to grapple with issues that have long preoccupied the industry—namely, sustainability and discrimination—Gucci has launched a program to reduce its environmental footprint ...
In an unexpected career twist, former Olympic snowboarder Trevor Andrew has spent the past four years covering every available surface with crudely drawn Gucci logos. Known on Instagram (and elsewhere ...
There are few items that see immediate success across both the street-style scene and social media the instant they drop. At the moment, the criteria to guarantee a viral hit are as follows: if the ...
Ultra-luxury brand Gucci has unveiled a new logo and it’s receiving a mixed bag of reviews amongst consumers. The handwritten logo appeared on the brand’s social media and is apparently all part of ...
As Gucci unveils a (temporary) new version of its 87-year-old logo, we ask if we’re finally seeing the end of sans serif mania, and a new, weirder approach to branding from the fashion industry In his ...
Luxury doesn't get louder than this.
Teenagers have been making more and more of a splash on social media with their consumption of streetwear labels and one of the guys at the helm of this trend is Leo Mandella, aka @gullyguyleo.
Well, this one was a long time coming. WWD reports that after three years (!) of legal wrangling back-and-forth, Gucci and Guess are finally heading to court over the companies' dueling logos and ...
The Italian luxury fashion brand Gucci has made a comeback in recent years. That's according to ModeSens' chief marketing officer, Krystle Craycraft, who works with 12,000 luxury brands such as ...