When Google acquired Fitbit for $2.1 billion in early 2021, it was unclear at the time how the tech giant planned to leverage the wearable company's capabilities in the healthcare space. Google is now ...
Google’s Search Advocate John Mueller answers whether Google uses Google Analytics data (like bounce rate and time on site) as well as whether Google uses Chrome browser data for ranking purposes. His ...
Google will soon retire four rules-based attribution models in Google Ads and Google Analytics: Why we care. This will impact anyone who still uses these models in Google Ads. Anything that isn’t last ...