As more brands experiment with AI models and digital clones, fashion workers are wrestling with how to stay relevant in a ...

Fashion model Alexsandrah poses with a computer showing an AI generated image of her, in London, Friday, March 29, 2024. The use of computer-generated supermodels has complicated implications for ...

Add fashion model to the list of jobs threatened by the rise of artificial intelligence, as labels rush to employ the disruptive and controversial technology in their glossy ads.

Virtual fashion models, among other industry advances in AI and data, can provide inspiration for businesses in other sectors.