Email marketing is also driving a cottage industry of consumer class actions over allegedly “misleading” email subject lines.

AI-driven changes coming to inboxes will put even more pressure on your email subject lines. Are you prepared for the challenge? The practice isn’t widespread yet, but as more inbox users adopt Apple ...

In Brown v. Old Navy, LLC, 567 P.3d 38 (Wash. 2025), the Washington Supreme Court recently interpreted the state’s Commercial Electronic Mail Act to prohibit any false or misleading information in the ...

Struggling with email open rates? These 10 AI-powered subject line generator tools—like Omnisend, Coschedule, and Mailmeteor—help craft catchy, relevant lines in seconds. Whether you’re cold-emailing, ...

Email is considered the most formal way to communicate with the other party, so much so that it’s often a mere email that makes or breaks things. Be it university or job applications, formal ...