Exceptional customer service can make or break a brand, and in today's fast-paced world, large language models (LLMs) are dramatically transforming how businesses approach customer support.

Automation is rising, but most consumers still want real human help. Learn what today’s trends reveal about trust, loyalty and the future of support. Customers still want to speak to a human. AI ...

Benevolent by nature, Kartik Jobanputra is a serial entrepreneur and a pro skydiver. He lives life king-size. Founder & MD of smartt-ai.com. Customer service is evolving quickly thanks to the power of ...

Anticipatory customer service is the direct way to trigger the emotions that lead to customer loyalty. Here’s how to make this ultimate level of customer service happen, again and again. Anticipatory ...

As one of the world's largest retailers, Amazon is a well-oiled machine. But while most orders get fulfilled quickly and painlessly, issues can still occasionally arise, especially during the busy ...