The Barcode Group reports that 91% of consumers are dissatisfied with retail experiences, highlighting the need for market ...

At the Fast Company Innovation festival, moderator Ben Baer (left) and NielsenIQ’s Ramon Melgarejo discussed how synthetic respondents are enhancing product development. BY FastCo Works For more than ...

When I founded a global travel transportation marketplace, hospitality was our primary goal. An important part of achieving this goal has been leveraging real-time data and human behavioral insights ...

BluePill builds "AI consumers" — digital twins of real audiences — that accurately predict how people will react to products, campaigns, and ideas in minutes at 90% lower cost. BluePill solves a ...

New research bundle delivers actionable intelligence on loyalty program preferences, category dynamics, and paid ...

FASHION by Informa has unveiled the 2026 US Fashion Consumer Outlook Report, a comprehensive report designed to guide fashion companies in navigating the evolving preferences of US consumers. The ...

In an era where speed, relevance and precision define winners, companies can no longer afford to guess what their customers want. Traditional market research—think surveys, focus groups and quarterly ...

In the pre-pandemic period, measures of consumer labor market perceptions correlated well with the aggregate unemployment rate. However, for more than a year during the pandemic, consumers perceived ...

In the current economic climate, every move your brand makes should be a strategic one. Campaign? In-store promotion? Run of the mill advertising? They should all be informed by market insights that ...

DUBLIN--(BUSINESS WIRE)--The "South Korea Loyalty Programs Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail ...