The brands are dueling over straps. By Sam Reed Not all sports bras are created equal. Their general shape may seem simple, but for the billion-dollar athletic apparel industry and the many behemoths ...

Helena Kaylin wants to change the way we develop bras. The founder of Mindd Bras and an expert on bra development was fed up with fact that eight out of ten women wear the wrong size bra. “So 80% of ...

Add Yahoo as a preferred source to see more of our stories on Google. A Florida-based entrepreneur is suing Nike for allegedly copying her design patents pertaining to a sports bra with pockets.

"I have been wearing bras for 45 years. This is the Cadillac of bras!!!" ...

RICHMOND, Va. – A scary encounter led a woman to develop a bra that can hold pepper spray and a knife. Last April, Jennifer Cutrona was training for a marathon. Her run took her to a favorite wooded ...

High-priced lawyers squared off in a federal appeals court on Wednesday to argue over a $68 sports bra. Lululemon, the popular yoga-wear maker, stands accused by a Boston patent troll of stomping over ...

Backless dresses, strapless gowns, and low-cut outfits often require invisible support. Yet many adhesive bras still struggle ...