W hen Beyoncé launched Cécred a year ago, people doubted her. One creator went so far as to call the brand a “flop” after just five months while comparing it to Rihanna’s ...

Journalist Serena Richards has been using Beyonce's popular hair brand Cécred, and gives her honest review of some of the ...

Freddie Gibbs just made a hair care confession that no one saw coming. The rapper, known for his hard-hitting bars and ...

Beyoncé’s haircare line, Cécred, celebrates its first anniversary and retail expansion into Ulta Beauty. Beyoncé Knowles-Carter never fails to keep ...

One person said, “Beyonce my beloved queen ... science and testing for all hair types. As a Black founder, there are misconceptions that we can only make products for hair like ours.

She also pushed back on the idea that Black founders can only create products for their own hair type, calling it a misconception that “keeps us in boxes.” Instead, the mother of three ...