Apple TV Black Fri. Deal
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With rumors of ads coming to Apple TV, an Apple executive has clarified that there are no such plans as of now, which means the platform will remain ad-free.
Eddy Cue says Apple has “no plans” for an ad-supported Apple TV tier, but a new report highlights the growing trend of ‘pause ads’ elsewhere.
Apple is another kind of business. Unlike Netflix, it has a much broader-based business with its services and devices. And it is not prone to any wild swings in quarterly financial results.
While platforms like Netflix and Amazon are reporting higher engagement rates with pause ads compared to traditional video commercials, Apple remains the outlier.
If the lopsided nature of Sunday night’s Super Bowl LIX contest caused you to tune out early, you may have missed one of Major League Soccer and Apple TV’s most aggressive advertising offensives ...
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