Twenty five years after Apple aired its famous 1984 commercial, it’s Steve Jobs that is being portrayed as Big Brother. In a remake of Apple’s famous 1984 ad, which famously portrayed IBM as a force ...

The year is 1984. It’s Super Bowl Sunday and you turn on the TV to see a procession of stern men marching through a tunnel. No, it’s not the Los Angeles Raiders. It’s the most important Super Bowl ...

Steve Hayden, an award-winning advertising writer and executive who helped create the thunderclap of a television commercial in 1984 that positioned Apple's new Macintosh personal computer as a weapon ...

In a unique opportunity for Apple enthusiasts, Steve Jobs’ iconic blue pin-striped suit, worn in the 1984 Macintosh ad, is up for auction. What Happened: The suit is part of an auction featuring ...

January 22, 1984: Apple’s stunning “1984” commercial for the Macintosh 128K airs on CBS during the third quarter of Super Bowl XVIII. Its dystopian theme and epic visuals pitch the Mac as a ...

Five months ago, the Steve Jobs Archive debuted (for our coverage, see “Steve Jobs Archive,” 9 September 2022). Executive Director Leslie Berlin has now broken the silence since launch with an email ...

An auction loaded with clothing worn by former Apple CEO Steve Jobs features a famous suit he wore to promote the Mac — and it alone is expected to bring in $30,000. You, too, can own a piece of Apple ...

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