Companies from Apple to Skims launched shocking activations and products that got consumers talking this year.

Apple is continuing its understated advertising spree on its hit AppleTV show "Severance." The Lumon Terminal Pro, a prop from the show, is listed on the Apple Store alongside Macs. "Severance" became ...

Audience members and Apple exec Eddy Cue both tried to pry some Severance finale details from Ben Stiller during a Sunday afternoon conversation at South by Southwest. They were unsuccessful, though ...

The bad news first: You can't buy it. The good news is that, if you're a fan of the Apple TV Plus series Severance, the online Apple Store has a new Easter egg for a show full of them: the Lumon ...

Attention, "Severance" fans. If you've been dying to have your own "innie" experience, Apple has a surprise for you. Apple is advertising the Lumon Terminal Pro — the desktop computer where Lumon's ...