Toys aren’t just child’s play. Mattel, Lego and others find ‘kidults’ bring in big business
Mattel, Lego and other toy companies are targeting a growing number of adults who are buying toys for themselves.
Mattel Hit With Proposed Class Suit Over Recalled 'Snuga Swings'
Mattel Inc. failed to sufficiently disclose its Fisher-Price brand “Snuga Swings” could suffocate young children, a Michigan ...
Taking a Lesson From Barbie, Mattel Builds a More Nimble Supply Chain
The toy maker is shuttering some plants and trimming product lines as it tries to respond more quickly to consumer demand.
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Mattel honors Hispanic tradition with Día de Muertos Barbie created by Mexican designer Kris Goyri
Mattel is launching a special edition Día de Muertos Barbie doll, created by Mexican fashion designer Kris Goyri, as a ...
Mattel Exec on Rebooting Barney for Daniel Kaluuya's Movie and a Max Animated Series - and Is the ‘American Girl' Doll Movie the Next ‘Barbie'?
From your imagination back to your TV screen, iconic purple dinosaur Barney returns this week with the new animated Max ...
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Mattel (MAT) Gets a Hold from Morgan Stanley
In a report released today, Megan Alexander from Morgan Stanley maintained a Hold rating on Mattel (MAT – Research Report), with a price target of $21.00. The company’s shares closed yesterday at ...
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Mattel Debuts New Masters of the Universe x TMNT Donatello Figure
Step into the ultimate crossover event with Masters of the Universe and the Teenage Mutant Ninja Turtles as new figures has ...
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Mattel releases its first Diwali Barbie, already sold out online
Created in collaboration with popular Indian fashion designer Anita Dongre, Diwali Barbie is decked in an intricate lehenga ...