CEO Brian Niccol said the chain’s emphasis on a coffeehouse atmosphere would result in consumers choosing the chain over ...

Brian Niccol said that the coffee chain is working on the previously mentioned feature at the Wall Street Journal CEO Council ...

We know that coffee giant Starbucks ($SBUX) has been eagerly beating the drum of being a “third-place” for months now, and ...

Watch the Video I started the call by explaining to Lee that each year I select five finalists for worst CEO of the year, and ...

Starbucks CEO Brian Niccol discusses a new feature the company is testing for customers who schedule mobile orders in advance ...

NYC Mayor-elect Zohran Mamdani joined Starbucks workers on a picket line, highlighting the CEO's $95 million pay while workers strike for better conditions.

Brian Niccol explained the mistake he made during his first year as Starbucks' CEO. He said he didn't position the turnaround plan as part of the cultural conversation quickly enough. Niccol added ...

A reader says it appears the wisdom of Charles Dickens' "A Christmas Carol" has not been taken to mind and heart due to the ...

CNBC's Jim Cramer on Wednesday expressed faith in Starbucks CEO Brian Niccol's ability to execute a turnaround, even though the coffee chain's quarter missed expectations and failed to impress Wall ...

Starbucks is replacing its CEO with the head of Chipotle as it seeks to revive flagging sales and appease outside investors. Starbucks announced Tuesday morning that Brian Niccol, who has led the ...

Today, we start a list of the worst CEOs in America. There will be an all-time winner later in the year. The way these CEOs are picked stems from major strategy stumbles. It also included a series of ...

Stream San Diego News for free, 24/7, wherever you are with NBC 7. "This is a case where you simply have to bet on the jockey and remember that he can turn the horse around and make it a winner," he ...