First Steps” should have dominated at the box office through the dog days of summer. Instead, ticket sales are falling fast and the superhero adventure will be unseated from the top spot on North American charts,

First Steps and how the company considers it an original property. What did Disney CEO Bob Iger say about sequels and new IP? Disney had an important earnings call on Wednesday morning during which Iger spoke about the company’s future.

After a $117.6 million domestic start and promising word of mouth from its opening weekend, it looked like "The Fantastic Four: First Steps" could at least be a step in the right direction for Marvel Studios after two years of inconsistent box office returns.